Understanding the Philosophy Behind Comme des Garçons’ Unconventional Fashion

Comme des Garçons, a name that resonates with fashion enthusiasts worldwide, is synonymous with innovation and avant-garde design. Founded by Rei Kawakubo in 1969, the brand has consistently challenged conventional fashion norms, earning a reputation for its unconventional aesthetics and thought-provoking collections. This article delves into the philosophy behind Comme des Garçons unique approach to fashion, exploring the elements that make it a standout in the industry.